ALLISON SUPRON
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Lawry's

Bringing an old school product to a new market can be a challenge. Lawry's Pasties wanted a brand facelift that would help their company stick out amongst their competitors in the gourmet food industry. A brand identity and custom typeface was created with only the use of an XL Sharpie Marker. A belly full of pasties helped the stickers, patterns, packaging, website, menus, and other print collateral come to life effortlessly there after.